FRACTIONAL MARKETING LEADER

MARKETING CONSULTING

kfc \ marketing

Flexible, hands-on marketing strategy for scaling companies and agencies

Vision

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Mentorship

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Leadership

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Strategy

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navigating change

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Vision · Mentorship · Leadership · Strategy · navigating change ·

My services

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    B2B Go To Market & Sales Enablement

    Align marketing strategy with revenue and sales goals.

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    Agency Pitch & Growth Strategy

    Win the big account without taking on a permanent executive

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    Foundational Brand & Web Strategy

    Turn high-level vision into concrete blueprints, messaging briefs, and site architecture.

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    Pitch Growth Readiness & Strategy Reviews

    Uncover hidden growth bottlenecks and map your next strategic moves

Work & experience

TUMI

Chili’s Grill & Bar

ROKU

Tempur-Pedic

Hill Holliday

WGBH

Empowering brands poised for growth

Email Karlis

Karlis F. Collins

Backed by 20 years across agency, tech, and media environments, I provide hands-on senior strategy that empowers your team to move forward with clarity.

For Growing Businesses & Brands: Flexible, senior-level strategy to navigate major transitions, without full-time executive overhead. I step in to build your brand positioning briefs, website architecture, and B2B go-to-market playbooks.

For Agencies & Creative Partners: Win bigger accounts without adding permanent payroll. I serve as your secret weapon during high-stakes pitches and RFPs, delivering the upstream positioning and discovery frameworks needed to close the deal.